2026 Sponsored Athlete Program

More Than a Store – We’re Building Community


At Cold Cactus, we believe the western lifestyle is about more than just what you wear—it’s about the people, the values, and the connections that keep this way of life alive.

What began as a retail venture has grown into something far greater—a thriving community rooted in shared grit, passion, and pride. We’re honoured to play a role in supporting athletes, events, and communities that make this industry what it is.

Supporting the Industry That Supports Us

Through our comprehensive sponsored athlete program, we proudly partner with western athletes who live and breathe the lifestyle we represent. From rodeo competitors to agricultural leaders, these individuals reflect the strength, spirit, and integrity that Cold Cactus stands for.

Please note: Our athlete sponsorship program is currently closed and will reopen for new applications in January 2026.

Showing Up Where It Counts

We’re also committed to giving back by supporting western events, associations, and initiatives across Canada. Whether it’s sponsoring a local rodeo or backing youth programs, we believe in investing in the future of this community.

Meet Team Cold Cactus 2026!

The response to our 2025 Athlete Sponsorship Program was nothing short of incredible! With over 200 applications from talented, passionate competitors across Canada, narrowing it down was no easy feat. We’re so grateful for the interest and dedication shown by each and every applicant.We are beyond excited to introduce our biggest team ever—24 incredible athletes representing Cold Cactus for the 2025 season!

𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗡𝗘𝗪 𝗮𝘁𝗵𝗹𝗲𝘁𝗲𝘀 𝗷𝗼𝗶𝗻𝗶𝗻𝗴 𝗧𝗲𝗮𝗺 𝗖𝗼𝗹𝗱 𝗖𝗮𝗰𝘁𝘂𝘀:

  • Grace Reynolds // Team Penning & Cattle Sorting // Nova Scotia
  • Marina Lavoie // Breakaway Roping // Quebec / Ontario
  • Darcey Saunders // Steer Wrestling // Ontario
  • Mikayla Kelly // Breakaway Roping // Ontario
  • Jesse Kinsman // Tie-Down & Team Roping // Ontario
  • Jessica Lahay-Welch // Ranch Horse // ON
  • Sarah Wolfs // Working Cowhorse // Alberta
  • Tara Velestuk // Barrel Racing // Alberta
  • Tanya Parker // Barrel Racing // British Columbia

We had an abundance of youth athlete applications this year and for the first time, Cold Cactus is having a YOUTH athlete team! We want to support the up and coming athletes of the next generation!

With that said, we’re incredibly excited to introduce the NEW YOUTH athletes joining Team Cold Cactus for the 2026 season. Please help us in welcoming our NEW 2026 athletes:

NEW Youth 𝗖𝗼𝗹𝗱 𝗖𝗮𝗰𝘁𝘂𝘀 Team:

  • Katie Buchberger // Barrel Racing, Gymkana & Heavy Horses // SK
  • Gabe Reeder // Team/Breakaway Roping // ON
  • Abigail Ciavolliello // Beef Showmanship & Confirmation // ON
  • Kharington Kiebert // Barrel Racing, Pole Bending & Cattle Showing // ON

𝗪𝗲𝗹𝗰𝗼𝗺𝗶𝗻𝗴 𝗯𝗮𝗰𝗸 𝗼𝘂𝗿 𝗥𝗘𝗧𝗨𝗥𝗡𝗜𝗡𝗚 𝗧𝗲𝗮𝗺 𝗖𝗼𝗹𝗱 𝗖𝗮𝗰𝘁𝘂𝘀 𝗮𝘁𝗵𝗹𝗲𝘁𝗲𝘀 (east to west):

  • Julie Morissette // Barrel Racing // Quebec
  • Jill Hyde // Breakaway Roping & Barrel Racing // Ontario
  • Leah Way // Barrel Racing // Ontario
  • Lexi Pendry // Breakaway & Team Roping // Ontario
  • Miah Hurley // Cattle Showing // Ontario
  • Greg Crispin // Reined Cowhorse & Cutting // Ontario
  • Emilee Langford // Barrel Racing & Pole Bending // Ontario / Alberta
  • Amanda Debrabandere // Breakaway Roping & Barrel Racing // Ontario
  • Ella Sherwood // Barrel Racing // Ontario / Oklahoma
  • Tayler Dunk // Breakaway Roping // Ontario / Alberta
  • Chad Beechey // Team Roping // Ontario• Dani Beechey // Breakaway & Team Roping // Ontario
  • Sarah Kipfer // Barrel Racing & Breakaway Roping // Ontario
  • Chet Martin // Reined Cowhorse & Cutting // Ontario
  • Justin Van De Kemp // Bull Riding // Ontario
  • Rick Wiebe // Reined Cowhorse // Saskatchewan
  • Mariah Moen // Breakaway Roping // Saskatchewan
  • Deanna Beckley // Reining // British Columbia
  • Arna Gavaga // Breakaway & Team Roping // British Columbia

Congratulations to all our 2026 sponsored athletes! We’re honoured to have such an incredible group of competitors representing Cold Cactus this season and be able to support this many athletes in their season goals.To everyone who applied—thank you! Your dedication to your sport and the western lifestyle is inspiring, and we wish you all a successful and sound season ahead. Our sponsorship and collaboration opportunities will continue to grow in the future, and we encourage you to apply again! #TeamColdCactus

We can't wait to share what these athletes accomplish this year!

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